Great looking signs. Easy to work with. Amazing results.

We Are Watchfire

  • Digital Out of Home Advertising

    Get the profit and peace of mind advantage that comes with having the best looking and most reliable billboards. Maximize ROI while reducing risk, maintenance, and operating expense.

  • Businesses Like Yours

    Looking for an electronic message center for your business, church or school? See how your peers are using digital screens to deliver timely marketing messages and drive traffic.

  • Corporate Programs

    Leading chains and franchisees are rethinking digital as a cost effective, high ROI advertising medium. Deliver just the right message at the right time to the right audience – easily and digitally.

On Premise Sign and Billboard Products Manufactured by Watchfire

High Resolution Signs
Our high-resolution displays offer the most brilliant and stunning visual imagery to capture and hold the attention of passersby.
Medium Resolution Signs
Perfect for locations with faster moving traffic and at distances further from the roadway, these signs display clear, crisp images.
Standard Resolution Signs
Watchfire’s full color 25mm signs are effective for grabbing the attention of potential customers.
Monochrome Signs
Watchfire monochrome message centers produce more than 4,000 shades of red or amber, to get your message across effectively and economically.
LED Billboard Products
Digital billboards are a game-changer in the out-of-home advertising industry, allowing unprecedented flexibility, vibrancy and real time messaging.
Price Watcher Gas Price Displays
Price Watcher offers petroleum retailers a reliable and energy efficient gas price sign solution.

From the blog

Watchfire Unveils Ignite OAx Business Management Software for Digital and Static Billboard Operators

From proposals to proof of performance, Ignite OAx powers comprehensive management of out of home advertising businesses.

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From the Knowledgebase

It is not uncommon for a Watchfire sign to outlive the computer used to update it. Here are some steps to follow when you replace your old PC or upgrade your operating system.

For signs shipped with Ignite OP version 12, a digital download of the software and updated EasyArt files is available online. Newer signs using Ignite OPx2 access software online and no installation is necessary.

Older versions of Ignite are installed from the Ignite software disc, and the process may differ based on the age of your sign. Locate your disk and look for the revision number on the disk before proceeding.

If your disc is Ignite version 11.10 or newer follow the steps in this article...

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Looking for more answers like this?

Visit the KnowledgeBase

Go Digital and Save with PATH Tax Benefits

Certain business investments, such as signage, may qualify for depreciation and IRS Section 179. By lowering your taxable income, the Section 179 deduction and the Bonus Depreciation can dramatically cut your tax bill, freeing up cash in the short term.