Watchfire Blog

  • Norton Outdoor Advertising Partners with Watchfire Digital Outdoor to Enhance Image Quality

    "We first experienced their partnership approach when we were invited to provide input into their software offering. They were able to incorporate everything we asked for," explained Norton's executive vice president, Mike Norton. "They continued to impress us during the installation when they volunteered to help us with brightness tests and other key analyses that were critical to the zoning process. Working with Watchfire has been a great experience and we certainly look forward to working with them again in the future."

    Read more
  • Watchfire Digital Outdoor’s Flexibility Helps Digital Impact Outdoor Sell Out Its Inventory

    Only a few months after installing its third Watchfire Digital Outdoor billboard, Digital Impact Outdoor (DIO) has sold out all available advertising space and already has a growing waiting list. According to Blake Howard, DIO's managing partner, advertisers are drawn to the billboards because they offer unprecedented flexibility in outdoor advertising and because their vibrancy and eye-catching clarity make them impossible to ignore.

    Read more
  • Watchfire Raises the Bar Again; Unveils 3rd Generation Billboard

    Watchfire Digital Outdoor, manufacturer of the best looking and most durable digital billboards, is once again blazing the trail in the billboard industry by unveiling its 3rd Generation digital billboards, which are more energy efficient, more technologically advanced and more user-friendly than ever.

    Read more
  • Roland Advertising Decides Watchfire Digital Outdoor is the Clear Winner

    Roland Advertising, of Cookeville, Tenn., started out using its new Watchfire Digital Outdoor billboard as a community communications tool to showcase the board. Within hours of the billboard being unloaded from the truck, there were advertisements up and running for local events and services. Since then, Roland has received tremendous feedback from local advertisers who cite ease of use, flexibility and fast turn-around as the key benefits of advertising on its Watchfire digital billboard.

    Read more
  • Watchfire Digital Billboards Helps BEAM Thrive in Economic Downturn

    Many of BEAM Enterprises' customers are first-time advertisers on billboards of any kind who are drawn to the digital side of the business because rates are actually a better value than newspaper and television advertising. Not to mention because they can advertise more timely events and, in many cases, because they can create their own ads. In today's economy, a digital billboard is a very attractive advertising option.

    Read more