Watchfire Blog

  • Watchfire Digital Outdoor Announces Second-Generation Digital Billboard Innovations

    Watchfire Digital Outdoor, manufacturer of the industry's best looking and most reliable digital billboards, announced the next generation of its digital billboards, which includes the use of the latest field adjustable super-efficient LED technology and a new cabinet design that reduces the board's weight by up to 12 percent.

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  • The Battle for Talent

    A strong economy is a good thing. But for small businesses, it brings a fresh challenge: When the unemployment rate is low (it hit 4.4% in October), how do you compete for talent? How can you convince candidates to choose you rather than that Fortune 500 company that may be offering signing bonuses and stock options, in addition to gold-plated benefits and high salaries?

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  • Watchfire Digital Outdoor Continues Growth with Sale of 11 LED Billboards

    Filling an industry need for high quality digital billboards that are delivered on-time and are supported by superior personal customer service, Watchfire Digital Outdoor, manufacturer of the industry's best looking and most reliable digital billboards, announced the sale of an additional 11 digital billboards to independent outdoor operators. All of the billboards are 19mm pixel pitch, which pack 768 LEDs into every sq. ft. and are capable of producing 281 trillion colors, the deepest color palette in the industry.

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  • Watchfire Digital Outdoor Authors Whitepaper for Independent Operators

    Watchfire Digital Outdoor, manufacturer of the industry's best looking and most reliable digital billboards, announced it has created a whitepaper written specifically for independent outdoor operators titled, "7 Strategies to Simplify Digital Outdoor Sales and Increase Your Revenue."

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  • BASS, Ltd. Acquires Six Digital Billboards From Watchfire Digital Outdoor

    Watchfire Digital Outdoor, manufacturer of the industry's best looking and most reliable digital billboards, announced that BASS, Ltd., founded by Stephen B. Sonnier of Lafayette, La., has purchased six 19mm digital LED billboards manufactured by Watchfire Digital Outdoor. Installation of the two 19mm 12' x 40' digital billboards and four 19mm 10' x 35' digital billboards is scheduled to begin just six weeks after the order was placed.

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