Harvco Signs Installs Watchfire Digital Billboard - And a Healthy Bottom Line - In Medicine Hat.
Medicine Hat is a highly competitive digital billboard market, with numerous companies offering space on digital billboards. Despite all this, Harvco Signs has been able to thrive with its Watchfire Digital Outdoor board, selling out 100 percent of the space to advertisers including a car dealership, music festival, retailers and service providers.
This is the third digital billboard installation for Harvco Signs, based in Dunmore, Alberta, but the first manufactured by Watchfire. Harvco owner, Len Blackman, says he selected Watchfire because of the company's superior product and excellent service, both before and after the sale.
"Everyone at Watchfire has exceeded my expectations. I can't say enough good things about their product and customer service," said Blackman. "The imagery on the Watchfire board far surpasses other digital boards in the market, and every area of the company - including sales, installation and service - has been fantastic. I have recommended Watchfire to other billboard operators because they are the best."
Blackman also noted he has been disappointed with other digital billboard manufacturers. One of his other boards malfunctioned and was down for nine days over the prime holiday season, forcing Harvco Signs to refund $4,200 to advertisers. "I received terrible service and didn't even get an apology. The billboard was only nine months old, and I expect the boards to perform better than that," said Blackman.