12mm XVS color LED signAk-Chin Casino, Maricopa, Arizona
12mm Full Color Outdoor LED Sign
The highest resolution available from Watchfire, the 12mm is engineered to deliver eye-catching brightness and energy efficient operation for both on-premise LED signs and Watchfire digital billboards.
Our 12mm signs feature through-hole technology and fully encapsulated modules with beveled edges for near seamless installation, even around curves. Other Watchfire quality standards such as extruded aluminum cabinets with solid welds, stainless steel fasteners and temperature ratings from -40F to +140F mean that our 12mm is built to last.
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XVS Advantage and Efficient Operation
Every Watchfire 12mm LED sign features XVS technology. With XVS, our 12mm delivers eye-popping live video, animations, or available digital signage player integration. Each 12mm sign features whole-sign color calibration and automated sign diagnostics.
This model delivers an optimal balance of brightness (up to 10,000 NITs) and energy efficiency. It produces images 1.5 times brighter than some surface-mount models, has a wider effective viewing angle, and provides energy cost savings to increase return on investment.
The 12mm module also uses the same 12" x 12" form factor as our 16mm and 19mm modules. Standardizing the module size will make it possible for owners of 19mm signs to upgrade to the high resolution 12mm modules when the need arises.
Features
Display
| Pixel Pitch | 12.7mm |
| Pixel Configuration | True Pixel, 1R, 1G, 1B |
| Character Height | 3.5" or larger |
| Module Dimensions (H x W) | 12" x 12" |
| Color Palette | 73.7 quintillion |
Viewing Angle |
140° horizontal x 70° vertical |
| Video Frame Rate |
Up to 60 frames per second |
| Graphics & Animation |
FREE: Hundreds of built in EasyArt files |
| Ignite® Graphics Software | Exclusively from Watchfire. Includes:
|
| Communication Options | RWF, High Security Radio, Broadband Wireless/DSL, Fiber Optic,
Phone Modem |
| Power | 120- or 240-volt, single-phase 60 Hz, UL48 and CUL48 listed and UL Energy Efficiency Certified |
| Field-Adjustable Brightness Control | 10,000 NITS maximum |
Construction & Engineering
- All Watchfire LED modules feature an all-weather encapsulation in a bed of silicone gel
- Rigorously tested through 180 consecutive days of underwater immersion, 60 consecutive days of salt spray, and extreme temperatures -- cabinets are rated from -40°F to +140°F, electronics are rated -40°F to +185°F
- Modular design can be scaled up to very large sizes, while available slim cabinet offers flexibility for any structure type, including retrofits, monument signs and wall mounts
- Time, day and date displays with temperature display optional
- 100% solid state with modular design for ease of service
- All manufacturing is controlled in Watchfire's vertically integrated manufacturing plant in the Midwest, from LED circuit board assembly to aluminum cabinetry. Computerized state-of-the-art facilities assure reliable, on-time delivery from America's Heartland.
- Extruded aluminum cabinetry featuring precision mitered corners, solid welds and 30% gloss black polyurethane finishes
- Watchfire signs exclusively feature stainless fasteners
- Electrical: required service equals 100% of total wattage; average energy consumption equals about 1/3 of total wattage
- Our signs are UL48 and CUL48 listed and UL Energy Efficiency Certified
Sizing Specs
Most Common Sizes
Watchfire manufactures LED signs to fit almost any application. This table shows some of the more common sizes.
| COMMON SIZES* | ||
| LED Pixel Matrix |
Dimensions (H x W) |
Aspect Ratio |
| Cross
Ventilation |
||
| 24 x 72 24 x 96 24 x 120 |
17" x 39" 17" x 4'3" 17" x 5'3" |
3.0 4.0 5.0 |
| 48 x 96 48 x 120 48 x 144 48 x 168 |
29" x 4'3" 29" x 5'3" 29" x 6'3" 29" x 7'3" |
2.0 2.5 3.0 3.5 |
| 72 x 120 72 x 144 72 x 168 72 x 192 |
41" x 5'3" 41" x 6'3" 41" x 7'3" 41" x 8'3" |
1.7 2.0 2.3 2.7 |
| 96 x 168 96 x 192 96 x 216 96 x 240 |
4'5" x 7'3" 4'5" x 8'3" 4'5" x 9'3" 4'5" x 10'3" |
1.8 2.0 2.3 2.5 |
| 120 x 192 120 x 240 120 x 288 120 x 360 |
5'5" x 8'3" 5'5" x 10'3" 5'5" x 12'3" 5'5" x 15'3" |
1.6 2.0 2.4 3.0 |
| 144 x 240 144 x 288 144 x 360 144 x 432 |
6'5" x 10'3" 6'5" x 12'3" 6'5" x 15'3" 6'5" x 18'3" |
1.7 2.0 2.5 3.0 |
| 168 x 288 168 x 336 168 x 408 168 x 504 |
7'5" x 12'3" 7'5" x 14'3" 7'5" x 17'3" 7'5" x 21'3" |
1.7 2.0 2.4 3.0 |
| Rear
Ventilation (sectional signs) |
||
| 192 x 360 192 x 408 192 x 456 192 x 552 |
8'4" x 16' 8'4" x 18' 8'4" x 20' 8'4" x 24' |
1.9 2.1 2.4 2.9 |
| 216 x 408 216 x 480 216 x 552 216 x 624 |
10' x 18' 10' x 21' 10' x 24' 10" x 27' |
1.9 2.0 2.6 2.9 |
| 240 x 456 240 x 576 240 x 696 |
11' x 20' 11' x 25' 11' x 30' |
1.9 2.4 2.9 |
| 264 x 456 264 x 552 264 x 648 264 x 840 |
12' x 20' 12' x 24' 12' x 28' 12' x 36' |
1.7 2.1 2.5 3.2 |
*Many other sizes are available. Consult your Watchfire representative.
Pricing
Pricing
Sign prices vary depending on the resolution (pixel pitch), options, and square footage. Your Watchfire Territory Rep can assist in size selection.
A Pricing Example: Daily Expense for Your Advertising Budget
$19.55 is the daily expense if your accountant depreciates a $50,000 Watchfire LED sign using a typical 7-year depreciation. Our signs offer powerful advertising that captures the mobile audience. Can your local radio or newspaper deliver promotional messages this effectively for just dollars a day? (This is just an example; an appropriate sign for your location might be more or less than $19.55/day.)
Watchfire Financing
Depending on the size and scale of your Watchfire sign, a monthly payment can be as little as that of a car payment. Your Watchfire territory manager can provide you with additional Watchfire financing details.
Ignite® Graphics Software
Ignite® Graphics Software is exclusively for Watchfire LED signs. An easy-to-use interface puts the ability to create stunning graphic and video displays within the reach of anyone and dramatically eliminates the headaches associated with electronic message board software. Instantly preview and schedule video displays and messages from your computer so you know what's on your display at all times; no more disappointment when you see your sign.
Within minutes, you have an electronic sign that's up and running, creating exciting text, graphics, animation and video. As a Watchfire sign owner, you'll have a full range of standard graphics and fonts. You'll also have downloadable EasyArt graphics, video and art collections from Watchfire available for purchase when you want to turn your LED sign into a fully customizable message center. For full custom content services offered through Watchfire's Creative Services department, contact your sign company or Watchfire territory manager.
Quick Points
- Edit, schedule and update from just one program
- Use Ignite's step-by-step wizards to effortlessly create and manage content
- Preview your graphics before you run them on your sign
- Import AVI files of custom content created in other software
- Extensive EasyArt library with special collections
- Intuitive, easy-to-use interface
- Training manual included
- Software training webinar is available
- Connect to your sign through several communication options
Testimonials
All testimonials are from real Watchfire sign owners or sign dealers. Read what people think about our signs, and learn more about the kinds of exciting results you can expect with Watchfire signs. Read all Testimonials
From Jeff Ramsey, general manager of WhiteTire GCR
We covered the cost of the sign investment within a few months. Also, since we had a separate electric meter for our sign, we were able to track the amount of electricity it took to operate the sign; our electric bill actually decreased compared with our previous sign.
I cannot stress how satisfied I am with the Watchfire sign and the service we received from Sav' On Signs. I highly recommend the investment.
From Peter Manka Jr., Ben Garelick Jewelers, Williamsville, N.Y.
Replacing our old sign with a new electronic sign is one of the best things I could have done to help advertise our business. I can communicate on so many levels to my existing and potential customers by keeping them informed with new product lines, sales and services. I have noticed a nice increase of new customer traffic directly from the sign. Customers notice the jewelry lines we advertise on the sign and come in to purchase those pieces. It has been fantastic! It's the best way to advertise to all the traffic that passes by our store every day.
Continue to More Testimonials »
Warranty
The
industry-standard Watchfire Warranty covers all sign electronics
and LEDs on your Watchfire LED sign for a full five years.




