Watchfire Blog

  • Durden Outdoor Adds Watchfire Digital Billboard in Unique Eufaula Installation

    Durden Outdoor, a Dothan, AL based outdoor advertising company, has created a three-sided billboard structure in historic Eufaula, Alabama. The unique structure resembles a lighthouse and is anchored by a 19mm 12'x24' digital billboard manufactured by Watchfire Digital Outdoor. Two static billboards flank the digital billboard on the adjacent sides.

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  • Innovative Media Installs Two Watchfire Digital Billboards

    Innovative Media LLC, a Nashville, Tenn. based outdoor advertising company, has installed two digital billboards in Nashville manufactured by Watchfire Digital Outdoor. The 19mm 11'x21' boards are located on West End Avenue, at 23rd Avenue and 29th Avenue. The area includes access to Vanderbilt University and Vanderbilt Hospital, as well as high-end retail, restaurants and condominiums. More than 70,000 vehicles drive by the billboards daily.

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  • Metro Outdoor Replaces Fire Damaged Watchfire Digital Billboard

    Less than a year after an August 2010 warehouse fire in Yakima, Wash. burned so hot that it damaged the back of a digital billboard belonging to Metro Outdoor, the outdoor advertising company has replaced the billboard with Yakima's only full-motion digital billboard.

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  • Good Things Come in Threes. Burkett Purchases Third Digital Billboard from Watchfire Signs.

    Burkett Media, a rapidly growing independent billboard company in Austin, Texas, selected Watchfire Digital Outdoor to manufacture its third digital billboard. The E-16mm, 10'x36' billboard is located on Clear Creek Road across the street from the regional Metroplex Hospital in the fastest growing section of Killeen, Texas. The new billboard was completely leased prior to installation.

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  • Watchfire Signs and Digital Billboards Receive UL-Greenleaf Certification

    LED signs and digital billboards manufactured by Watchfire are the first in the industry to receive Energy Efficiency Certification from Underwriters Laboratories' UL-Environment group. Through UL's Energy Efficiency Certification Program, manufacturers demonstrate that their products are helping lower energy demand. UL and UL Environment, working with the California Energy Commission (CEC) and sign industry representatives, developed the program to assist sign manufacturers with testing and certifying products for their compliance to a variety of energy efficiency requirements, including those within Title 24 of the California Energy Commission's Building Energy Efficiency Standards.

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