Watchfire Blog

  • Kramerica More Than Triples Revenues with Watchfire Digital Billboard

    Kramerica Outdoor Advertising of Sulphur Springs, Texas, installed its first digital billboard in Sulphur Springs, replacing two tri-face billboards with a 19mm 10'6"x25' digital billboard manufactured by Watchfire Digital Outdoor. Although the company has gone from two boards to one, it has tripled its revenues with the single digital billboard in just a few months, according to Craig Johnson, owner of Kramerica Outdoor Advertising.

    Read more
  • Central Texas Billboard Operator Scores Immediate Results with New Watchfire Digital Billboards

    Just six months after installing its first Watchfire Digital Billboard, Digital Impact Outdoor (DIO) of Abilene, Texas installed its second digital billboard from Watchfire Digital Outdoor. DIO installed the new 19mm 10' by 30' digital billboard on Sherwood Way, a portion of US Highway 67 that runs through San Angelo in central Texas. An estimated 30,000 vehicles pass the digital billboard every day.

    Read more
  • Action Outdoor is Bullish on Watchfire Digital Billboards with Purchase of Seven LED Billboards

    Action Outdoor Advertising of Atlanta has installed seven new 14' x 48' digital billboards manufactured by Watchfire Digital Outdoor in Atlanta and surrounding suburbs. Action Outdoor is the first to deploy an additional LED imprint sign on the skirt of the new digital billboards. These 2' x 10' LED imprint signs alternate between the Action Outdoor logo and phone number so potential advertisers can easily identify the outdoor company and call the sales office to inquire about advertising on the sign.

    Read more
  • Missouri and Illinois Billboard Operators Choose Watchfire Digital Billboards

    Drury Southwest Signs (DSW Signs) and Mid-America Outdoor Advertising are the latest independent operators to improve their advertising offerings to customers by replacing their static billboards with digital billboards from Watchfire Digital Outdoor. DSW Signs, which already owns two Watchfire LED billboards, installed three new 19mm poster-size digital billboards-two on a double-sided structure located in Marion in southern Illinois, and another in Cape Girardeau, Mo. DSW's new billboards capture the attention of 55,000 drivers every day.

    Read more
  • Ecklund Outdoor Dives Into Digital Outdoor with Watchfire

    As a former Lt. Colonel in the U.S. Army's Green Beret and Ranger units, Clark Ecklund made 117 parachute jumps to serve his country, but he never imagined taking the plunge as the first digital billboard operator in Minnesota's Crow Wing County. Ecklund, an entrepreneur and Vietnam War veteran, installed a 19mm 10'x30' digital LED billboard manufactured by Watchfire Digital Outdoor on Minnesota State Highway 371, four miles north of Brainerd.

    Read more