Digital Signage Benefits for National Chains

Columbus Flooring and More Carpet One; 16mm, 9' x 19'​National brands, both large and small, have chosen Watchfire’s innovative Corporate Programs to bring their advertising and branding to life. In addition to providing our legendary quality and durability, we offer a variety of benefits to Corporate Program customers that increase the ROI on your investment.

Content Creation
Watchfire’s custom content for corporate program accounts allows for the integration of existing advertising campaigns with LED sign messaging for multiple locations. Corporate approved content helps establish brand uniformity on one sign or a network of locations.

Signage Strategy
A menu of sign options that are approved to match corporate standards will help define the signage strategy for each corporate program customer. Done in consultation with Watchfire, this menu will guide you through the process of what will work best for your locations.

Benefits of Digital Signage
A digital sign is the perfect point-of-purchase display that attracts customers to your locations when they’re in your vicinity. Digital signs are an effective way to increase sales with targeted messages and create demand for hot-selling products. Incorporating LED signage at national chain locations establishes a strong brand presence, while still being responsive to local markets.

The benefits of a new LED sign can far outweigh the cost. Advertising for your business on a digital sign costs an average of 74 cents per thousand impressions (CPM) compared to a CPM of $7 with an online targeted banner ad. Whether you use digital signage to spark impulse purchases or to build your brand, this eye-catching medium gives you the ability to display multiple promotions effectively and efficiently.

Scheduling is easy with our Ignite® content management software. Daypart messages for maximum impact while maintaining your brand presence. Use RSS feeds to inform drivers about weather warnings, or incorporate your social network channels in real-time. Promoting daily specials has never been easier. Tailor your messaging and  better target your audience.

Watchfire’s products and service are the best in the industry. We test our products extensively to make sure that they are durable and reliable. Our Corporate Program experts will walk you through everything from the sales process, to installation and our gold-standard service and support after the sale. You need to focus your time and attention on running your business. Increase your sales and drive traffic with our digital signs.

 

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