Watchfire to Showcase Product, Software Innovations and Revenue Opportunities For Sign Dealers at ISA Sign Expo 2023

Sign dealers will be introduced to an array of new revenue opportunities as Watchfire showcases new products and software enhancements at ISA Expo, April 12-14 at the Mandalay Bay Convention Center. Watchfire will be at booth #3839.

Attendees will be able to view a selection of Watchfire’s indoor, outdoor, and sports displays in the booth, including Price Watcher gas price signs and court-side scoring tables. In addition, Watchfire’s software experts will be conducting demos of new enhancements to Watchfire’s proprietary Ignite OPx content management software and Ignite Sports event management software throughout the show.

Ignite OPx is a premium, cloud-based content management software that allows users to easily create and schedule content from any Internet-connected device with no software to install. With Ignite OPx users can segment indoor or outdoor displays into regions or zones for flexible messaging. The built-in content editor makes message creation a snap, and Watchfire’s free EasyArt content library elevates messages to the next level. The dynamic scheduling features allow users to schedule content playlists months in advance. All this is delivered within a secure system.

Ignite Sports offers many of the same features along with tablet scoring for football, soccer, basketball, volleyball, wrestling, and other sports. EasyArt animations and graphics are designed to engage fans and can be personalized with text, photos, logos, and more.

Returning to Las Vegas for the first time since 2019, ISA Expo 2023 will be the first since the completion of the iconic Fremont Street Experience. “When ISA was last held in Las Vegas, we were just beginning production on the $30 million Fremont Street renovation,” said Dave Warns, Watchfire’s vice president of On-Premise Sales. “We are excited that the industry will be able to see the world’s largest single video screen in person.”

To celebrate, Watchfire will be hosting a dealer reception on the evening of April 13. Dealers should stop by the Watchfire booth for details and an invitation.

Watchfire’s robust dealer program provides sign companies with attentive support before, during, and after the sale. Watchfire provides free training for both sales and service team members, supplies a library of marketing collateral, offers free tools to demonstrate ROI to potential customers, delivers local sales support and demo units, and even shares qualified local sales leads.

All Watchfire outdoor and indoor products come with Watchfire’s comprehensive phone support for the life of the signs, plus a 5-year parts warranty and 10-year parts guarantee.