Win More Late Night Fans With Digital Dayparting

Promote late night treats and drive post-dinner fans to your location. Ignite content management software allows digital sign owners to daypart any message with a few simple clicks.

Dairy Queen Uses Watchfire Digital Signs

Perry Anderson, owner of seven Dairy Queen® stores in west Texas, says sales increased 15 - 20% in the first year after adding Watchfire outdoor LED signs at his locations. He went on to tell us that sales remained strong in the second year, adding, "I’m sure it’s a direct result of adding these fantastic LED message centers. It’s the best decision we’ve made in the past 10 years.”'

Bill Marble owns several DQ stores that feature Watchfire LED sign products. He says,"One of the great things about a Watchfire sign is you can change messages easily, and it works immediately. This is an easy, memorable way to advertise. It really grabs people's attention every time they pass my store and reminds them about why they should stop."

Download this free guide to outdoor digital signage for Dairy Queen® operators. Learn how to evaluate your advertising strategy and start reaping the benefits of having your own on-site advertising tool with these tips:

  • How to cut through the clutter and grab the attention of passing traffic
  • How to analyze and reign in your advertising costs
  • How an electronic message center positively impacts profitability
  • How to target your messages with corporate-approved graphics

Watchfire Signs is a Dairy Queen® authorized vendor. DQ®, Dairy Queen and the ellipse shaped logo are trademarks of AM D.Q. Corp.