Running Your Billboard Business

We are committed to partnering with out of home operators just like you, to help you grow your business. This is just one of the reasons why Watchfire has more customers than any other digital billboard manufacturer.

Every Watchfire digital billboard has been engineered with you and your advertisers in mind. We give you the tools to build revenue by providing a stunning and durable billboard with the industry’s best software. When you work with Watchfire, you can spend more time building your business and less time managing content.

Advertiser-friendly features are built in to our industry-best Ignite software. Use conditional conten to display real-time dynamic content at a moment’s notice. Watchfire billboards have received attention for being used to display tweets, Instagram posts, live sports scores, current weather conditions and many other types of data feeds – all in real time. Our dynamic media tools in Ignite make it easy to create advertising campaigns that engage the community. This is the future of digital advertising. If your advertisers aren’t already demanding it, they will soon.

Watchfire is also the only manufacturer to offer a complete billboard business solution. Only Ignite puts the power of supply and demand at your fingertips and provides a revolutionary way to manage your inventory, generate sales proposals and automate tasks. You won't find a more robust feature set designed exclusively to manage your billboard operation.

Learn more about our digital billboard products.

“This was our first foray into digital outdoor advertising and we needed to get it right. Watchfire saved me from a lot of headaches. If I had gone the way I was originally planning to, it would have been disastrous. My visit to the manufacturing facility in Danville sold me...”
  • — Patrick Brunet
  • Allea Media, Ontario Canada

Running Your Billboard Business Case Study Highlights

"Digital ads have a way of building momentum because people see them more than once. Advertisers love them..."

Target Signs, the premier outdoor advertising company in Gillette, Wyo., has made the move to digital in a big way. Converting six static faces at once to digital billboards from Watchfire, Target Signs owner Ken Musser has made a bold step forward for his business and for outdoor advertising in the state.

Free eBook: Increasing Digital Sign Reliability

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