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Watchfire Blog
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In sports, it’s not enough to create a brand, you need to create a brand experience that will keep fans engaged. LED video displays have become a powerful and profitable way to create an experience that engages fans and develops lasting and meaningful relationships with the brands of sports franchises, facilities and events.
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To maximize their branding and advertising impact, many businesses have been replacing manual reader board signs with newer digital models. There are dozens of solid reasons to do this, but the main factors are cost efficiency and time.
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The enhanced benefits of digital signage when compared to static signage have been well-established over the course of the last decade. As the LED sign market grows, the advantages of using uniquely sized digital signs over more traditional digital signs have yet to be determined.
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Races bring heart-thumping excitement from the track to fans in the stands. But often, in-between races or heats, fans disengage. You want attention focused on what’s happening at your track. And that’s where a Watchfire video display comes in.
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Each year, the world of digital advertising transforms. The truth is that it’s transforming all the time, but taking stock each year is a convenient way to mark milestones and speculate on where the digital signage industry is headed.
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