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Watchfire Blog
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Watchfire routinely shares sales tips with our billboard partners that are specifically designed to help them efficiently increase revenue on their digital boards. Here are a few sample tips specifically for automotive dealerships.
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Watchfire can build any size display with modules that measure one foot by one foot, so the creative options are almost limitless. For digital billboard operators who seek more creative designs, our engineers and fabricators can help make unique ideas realized. Some of our current billboard partners have already incorporated unique digital billboard sizes and designs.
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Digital billboards continue to grow as a popular advertising method in the US, as more businesses seek ways to capitalize on their high visibility and ability to generate impressions. As billboard operators look for ways to increase engagement between their client’s ads and consumers, keeping content simple may be the best way to achieve success.
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The permitting process for off-premise outdoor advertising billboards typically includes both state and local permit applications. Though not always challenging, city and state officials will carefully review each application to ensure approval is given in the best interest of the public. We’ve put together a few tips that will help you begin your permit application process.
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Many billboard operators know that a happy advertiser who sees the impact of their ads is more likely to renew their contract, which in turn provides operators with a reliable stream of revenue. A recent study indicates that to increase an ad’s effectiveness, the content should drive traffic to an online presence for additional engagement.
