It’s important to keep your digital content tactful and empathetic, with a focus on benefiting your community and customers. Watchfire offers these suggested best practices for the use of indoor and outdoor digital signs during quarantines, business downturns and community-wide healthcare concerns.
You can be part of the solution. Use your Watchfire digital sign to “spread the message, not the virus.” By using your sign to share tips from the Center for Disease Control (CDC), you can help your community minimize exposure to COVID-19. It will make a difference. Your indoor or outdoor sign can have the same positive impact.
Successfully marketing to Generation Z shoppers, starts by understanding their relationship with technology, so many retail locations like boutiques, convenience stores and shopping centers are installing large-format, interior LED displays. Video walls by Watchfire can help capture the tremendous buying power of this media-hungry generation.
Many businesses are increasing their online advertising presence to reach consumers, but often times fail to consider using promotional messaging right in front on their brick and mortar locations. On premise digital signage offers multi-tenant retail locations flexibility and branding opportunities that can increase foot traffic and inform those in the area about deals for every tenant’s business.