Retail

In retail businesses, competition for customers is stronger than ever. Local retailers and internet sites are all vying for the same consumer dollars. Attention spans are getting shorter at the same time customers are exposed to an increasing volume and variety of advertising messages. In today’s environment of advertising clutter, Watchfire offers a way for brick-and-mortar retail businesses to separate themselves from the noise while effectively targeting current and potential customers.

Interior digital signage entices customers, increases foot traffic and boosts sales. These indoor LED video walls and point-of-purchase displays promote brand awareness and customer loyalty. Local shops, shopping centers and department stores benefit from proximity marketing more than most businesses. Outdoor digital signs offer the flexibility, dynamic capabilities and vibrant content that advances your marketing efforts to the next level.

From the store exterior or the checkout, Watchfire digital signs and displays attract and retain customers.

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“We are pleased with the sign, and we have received many compliments from our customers. We are especially pleased with the variety of options to display our products, and how it draws the attention of traffic. Horst signs did a wonderful job in integrating a traditional sign with a Watchfire electronic message...”
  • — Owner
  • Dave Laudermilch, Laudermilch Meats

Retail Case Study Highlights

“Our digital signs really help people see us. They have been a great addition to our new building.”

Maxon Fine Jewelry has been providing unique, quality jewelry in the Springfield, Mo., area for almost 50 years. When Rick and Jane McElvaine bought the business from its founder in 1994, they dreamed of the day when they could move the store from its shopping center location into a freestanding building.

Learn more about indoor video displays for retail businesses.

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